Facebook Ads Explained
When it comes to social media marketing, Facebook is the 800-pound gorilla. With over 2 billion monthly active users, Facebook dwarfs other social media platforms like Twitter, LinkedIn, and Snapchat. And that’s why so many businesses are turning to Facebook Ads to reach their target audiences. But what are Facebook Ads, and how do they work? Facebook […]
Marketing A New Business
There are many marketing ideas for a new business, but the most important thing is to get started and to be creative. In order for a new business to be successful, it is essential to have a solid marketing plan in place. There are many different marketing strategies that can be used, and the best […]
Internal Linking Explained
Although linking to external websites is important so to is internal linking. Internal linking is the process of linking your own website pages to other pages or content within your own website. One of the most important ways to develop your site’s online presence is creating internal links. These are links within your site that […]
Keyword Metrics Explained
Keyword metrics is the data which provides information about search volumes, competition and potential value of keywords. If you are working on your own SEO you need to understand the potential of your chosen keywords, understanding helps you make informed decisions when creating your SEO strategy. Search Volume – This tells you how many people […]
Why Your Business Needs A Professional Web Designer
A web designer is someone who creates attractive, functional websites or applications for other people to use. They are not just involved in making pretty pictures of you and your business, they are also very creative in how they organize and present information to users. A professional web designer has several years of experience under […]
Designing a Website Before Building It
Web design is all about the user experience – and a huge part of creating a positive user experience on your website is giving them what they want when they want it. If you’re trying to sell your products or services online, don’t make your site’s visitors click through pages of sales pitch before they […]
Should I Build It Myself?
For small businesses looking to create a website, the number of available resources can be overwhelming, there are lots of DIY website builders to choose from and huge numbers of online articles to assist you in the website design and build process, BUT By now, you should know the reasons why your business needs a […]
Do I need a website for my business? And where do I start?
DO I NEED A WEBSITE FOR MY BUSINESS?, the answer of course is Yes, if only to avoid losing business to competitors that already have a web presence. It doesn’t matter if you don’t sell your products or services online, if you are not online you will be losing business, it is the first place […]
The Growing Popularity of Pay-Monthly Websites
Once the choice of startups, pay-monthly websites are becoming more popular with larger established businesses who need to manage costs and cash flow more closely. Despite the cost of living crisis, COVID or problems in other countries, more small businesses than ever are popping up. All businesses from startups to established companies need a professional […]
Before Building Your Website
Before you even start building your website there are some important steps to take. You need to understand your businesses vision, what are you trying to achieve, what are you trying to communicate to your customers. Is your website going to be primarily informative or are you selling directly from the site (or both). Build […]